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Voice Search & PPC: The Good, The Bad & The Ugly

Make some space in your search marketing strategy this year, because we’ve got new roommates. Google, Siri, Alexa and Cortana have infiltrated the homes of our users and it appears that they are here to stay. Over the span of just a few years, voice search has boomed, with voice assistants practically flying off the […] Read more

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Are you wasting money on FAKE SEO? Here’s a step-by-step guide to find out.

Like everything these days, if there’s quick money to be made it can, and most often is, faked: think luxury handbags, watches, clothing.  Ever been to Thailand or China? Then you’ll know what I’m talking about.  A sea of knockoff goods (even full cars in China now) offering the prestige of a luxury brand at […] Read more

Mar, 12, 2018

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Our Definitive Guide to Google Panda: What You Need To Know & Do

Google has long been the dominant search engine in terms of market share. Data collected by SEOmoz, Alexa, Karma Snack and several other trusted analytics sites show us that Google has an unbelievable 72.48 percent of the search engine market share. This equates to around 1.6 billion unique visitors a month. So, how do you […] Read more

Feb, 28, 2018

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Google Analytics: Get Dirty With Data – Useful Dashboards to Help You Analyse Data Quickly & Effectively

Google Analytics, or any analytics package, can be a minefield to trawl through. Dashboards are a great way to visualize what’s happening with your site at a glance.  I also find that Senior Level Managers tend to prefer having access to dashboards so that they can have a good handle on what’s happening with a […] Read more

Feb, 27, 2018

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3 Ways To Dominate The Fitness Industry In 2018

2018 will be a record setting year for gyms and workout clubs across the country. Everyone from ex marines to soccer moms are jumping on board the group workout trend. In a world where ‘what’s hot’ changes faster than Superman in a phone booth, it’s more important than ever to have a solid digital marketing […] Read more

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